You mean is there some kind of scanner to digitize your books? No. Not realistically, in any case. Or do you mean is there a company that gives you free ebooks when you buy their reader? Again, not really. I don't know how that would even work. Would you mail them receipts for your paperback books to prove you owned them?

Just get on torrents/warez forums/usenet or whatever, and download the books for free. Good chance it might even be legal if you already own the copies. No one seems to know for sure at this point.