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I don't think it's about your c Brian Send a noteboard - 23/09/2010 05:31:28 PM
a) I often don't even notice.
b) shows and films are set in the real world. why shouldn't the character use real products by real brands?
c) who actually says "Wow, Chuck is using XY, so I am gonna go and buy one too"??
d) the products that manage to buy their spots in TV or movie productions usually don't sell crap, so even if person c) went to buy XY, they most likely would have purchased something decent.

I think much of it is about building familiarity with one brand, which is likely to lead you to picking that brand when you're in the market for said item. I'm sure there probably are some people that just go "I want to be like Chuck" and they're nice....but I suspect that the companies are counting on the brand familiarity subtly influencing peoples selections than anything.
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/Product Placement: Has anyone noticed that Chuck is a 40 minute Apple Advert? Camilla - 22/09/2010 11:01:46 PM 801 Views
Re: /Product Placement: Has anyone noticed that Chuck is a 40 minute Apple Advert? Tor - 22/09/2010 11:03:50 PM 859 Views
Ha! Chas - 23/09/2010 01:50:48 AM 665 Views
That would be better *NM* Camilla - 23/09/2010 08:33:26 AM 277 Views
Huh, I never noticed. Maybe cause I don't care for/about Apple and tend to tune it out completely. Bookwyrm - 23/09/2010 04:07:41 AM 616 Views
Product placement never bothers me the slightest and I don't get why it matters ironclad - 23/09/2010 02:23:10 PM 584 Views
I don't think it's about your c Brian - 23/09/2010 05:31:28 PM 629 Views
It only bothers me if it's really blatant. Darth_Katie - 23/09/2010 07:41:02 PM 525 Views
Yeah, that's how I see it. Gher - 24/09/2010 03:50:25 PM 659 Views
I didn't notice. Tigr - 23/09/2010 02:52:36 PM 604 Views
Dear God ironclad - 23/09/2010 10:14:01 PM 667 Views
You are welcome. Tigr - 24/09/2010 02:35:28 PM 652 Views
*Munn-Five* *NM* TaskmasterJack - 24/09/2010 01:03:42 AM 284 Views
6 ft under, the l word and i think queer as folk (us) all have their characters use apple... temeraire - 23/09/2010 05:08:47 PM 594 Views
It is not simply using apple. Camilla - 23/09/2010 05:10:24 PM 522 Views
Good. mapthis - 23/09/2010 06:45:26 PM 586 Views
I considered not watching this season, actually *spoilers* Camilla - 23/09/2010 06:47:26 PM 581 Views
I'm with this guy. Nate - 23/09/2010 10:32:28 PM 553 Views
No, because I don't watch Chuck *NM* Helene - 23/09/2010 06:57:13 PM 244 Views
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